Don't Be Fooled By False Packages

I was just looking at an article and got me to thinking, today's consumers have a wealth of “organic” and “natural” product options in their local markets.  Having these titles on packaging have become the new “thing” for many of today’s manufacturers.  Makes me think about the days of the Atkins Diets “No Carb”,  “Low Fat” bandwagon.  Because of its popularity in the commercialized mainstream media marketers are jumping all over this as appropriate way to package look and appeal.  However really only a 1/3^rd of manufacturer’s claims are actually valid and truly representative of what actually exists.  

So how do you as a consumer distinguish the difference between what’s real and what’s not?   Read the labels and full ingredient listing of the products you choose to determine the products full worth. If you are unsure about an ingredient, ask the supplier or seller. Once you know you can make an informed choice about the products you use.

Many skin care manufacturers claim that a product is organic or natural without certification but you want to know that the claim is made with integrity. For example, a manufacturer including water when claiming a product is 99% organic when in fact this is a misleading claim. Water does not contribute to the organic status of a skin care product and so should not be included in the percentage claim. If a product claims to be organic, as opposed to certified organic, ask the supplier or manufacture what this means.

Source: http://www.articlesbase.com/health-articles/greenwashing-dont-be-fooled-by-false-labelling-claims-2925703.html#ixzz1Bo5aT9Pf
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